The scent of ‘green bar soap’.
This captures the daily lived experience of African surfers growing up in Southern Africa. Green bar soap is a common household soap found throughout the region, that has the power to conjure memories for many people, summoning up the idea of home, or mother, fresh linen, or the beginning of a new day.
The signature fragrance was developed in partnership with South African-born Etienne de Swardt, founder of niche fragrance house Etat Libre D’Orange and French nose Mathilde Mijaoul.
